Getting into college is a big deal. While working at Lehigh University our goal was to create something memorable and special that students would receive their acceptance letters in. We completely re-structured the materials students received and distinguished the materials in a way that was clear and digestible able for students and parents. The overall Matriculation packet contained an acceptance letter, return on investment booklet, brand book, admitted student brochure, and a postcard to RSVP with. By using coordinating colors and varied sizes we were able to organize the important content and create a youthful inviting experience for all our future students.
5” Record Design (and some that didn’t make it) for Bethlehem band, Small Mess.
Released October 2017 by Square of Opposition Records
Lehigh University Admissions Viewbook 2018. A collection of selected images from the 96 page book.
This project was aimed at finding a "free object" and creating a product and packaging for it. Each of the bottles serves as a nostalgic reminder of either summer, autumn, winter, or spring. Used as a scented popery, each bottle of Four Seasons allows customers to smell the seasons all year long.
Bridal Shower invitations and event styling for a close friend. We wanted to create an elegent southwest theme for the party and printed materials.
This catalog features George Nakashima's, renowned furniture designer and architect, collection of table and chairs. Beautifully hand crafted, Nakashima's work is unique and combines traditional asian elements with American craft style. This catalog highlights his best work and discusses the creation process in building these masterpieces. This is a student project.
Woodworker Wine is a collection of home made wines created by a friend who is a carpenter. He wanted his wine to incorporate the idea of wood so we used different types of wood textures and alternated them on the label and logo. This collection features four different wines, a Pinot noir, Merlot, Riesling, and Chardonnay
The Greenway Market Fare is a new festival created by the SouthSide Art’s District. It’s a celebration of community through food, health and farming – the Greenway Market Fare will offer an opportunity for community members to connect with local farmers that feed the SouthSide, learn about sustainable living, meet food artisans of the Lehigh Valley, and more! The day will include live entertainment, educational speakers, wine and craft beer tastings, fresh produce and flowers, intera
LVGR is a nonprofit organization dedicated to empowering girls, women, and trans & nonbinary folks through music & art. This T-Shirt was designed and sold at LVGR fundraising events and at their Girl Rock Camp showcase.
Ignite Lehigh Valley is the official podcast of the East Penn Democratic Club. The podcast aims to bring Lehigh County residents together to recruit, support, and elect common-sense Democratic and progressive local, county, state, federal candidates and officeholders that impact Lehigh County.
First Friday is a monthly celebration of SouthSide Bethlehem art galleries, organizations, restaurants and eateries! Deals on meals, specials on drinks, music throughout the streets, and art shows and spaces open for exploration. Logo, postcard series, poster, signage.
Communications and Public Affairs supports Lehigh University, its Strategic Plan and its overall mission of teaching, research and service by creating and executing integrated communications and marketing strategies. We develop initiatives to build awareness and visibility for the university and provide timely, useful information about the university to various audiences, both internally and externally. We work closely with people and organizations across the institution to provide communications counsel and services that fulfill their communications needs and best represent the Lehigh brand.
Poster design for the 2015 Models on Main Luncheon at Hotel Bethlehem in downtown Bethlehem, PA
The Pulsera Project is a non-profit organization that educates, empowers, and connects Nicaraguan youth with students in more than 350 US schools through the sale of colorful, hand-woven bracelets, or “"pulseras"” in Spanish. I re-branded the organization with a fun, yet informative, website, logo, stationary, catalog, and school brochure.
The SouthSide Arts District is a group of small business owners and nonprofit organizations united to promote Bethlehem PA's SouthSide. This poster and ad series was for the 2018 Southside Bethlehem Winter Restaurant Week.
Lehigh Valley For All was formed in the aftermath of the 2016 elections to connect, organize and mobilize progressives across the valley. By uniting progressives and connecting the disparate movements they aim to build a whole that is more than the sum of its parts. This was a proposed logo re-design for their orgnization along with a poster advertising thier open meetings once a month. This design did not end up being selected.
ecycled Minimalism is a Catalog and Ipad App created to showcase furniture and various household decor made from recycled materials, yet minimalistic in design and function. Both the catalog and app are broken down into eight sections according to the periodic element from which the materials are derived.
While volunteering with the East Penn Democratic Club, I was fortunate enough to be able to connect with a local candidate running for East Penn School District School Board named Sherrine Eid. I desigend yard signs, business cards, and palm cards. Sherrine was running for East Penn School District School Board and wanted to advocate for ensuring East Penn Students, Faculty and Staff are successful and compassionate contributors of society and have the environment, support, tools and knowledge to build lasting institutions and systems in our Global economy.
Lehigh University Alumni Memorial visitor experience. Includes large scale banners and interactive kiosks for visitors to use and gather information.
View the interactive Kiosk here.
Illustrations of various Lehigh University campus buildings created for the Lehigh Univeristy Website and other marketing materials.
Cover story in Lehigh Alumni Bulletin. Layout and Photoshoot Styling.
Photographer: Ryan Hulvat.
Toy Stories was an article detailing Lehigh students who exhibited their inventions in mid-February at the venerable North American International Toy Fair in New York.
arm to City is a fictitious program whose goal is to unite communities, families, and farmers year-round through good locally grown food. The program takes place in Brooklyn, Washington DC, and Boston, which each poster advertises. Farm to City envisions a city connected to its region through its farmers and their crops, a city rich with healthful and flavorful food choices - at outdoor markets, grocery stores, restaurants and schools.
The Blue Ridge Folk Festival is a fictitious folk festival held in North Carolina. The illustrations are meant to reflect the atmosphere of the festival and the location in the Blue Ridge Mountains.
The Philly Kitchen Expo is held at the Pennsylvania Convention Center. This expo features all things Kitchen related. From cooking demos to the newest appliances the expo showcases a magnitude of things for all visitors. Included in this project is a trifold brochure, poster, and tickets.
Philly CowShare connects communities of responsible farmers and butchers with urban communities who simply want to eat well.
Photos courtesy of Amber Danese Moralis